Unlocking Educational Quality Through Enhanced Teacher Satisfaction Insights:

Farid Irawan; Misti Hariasih

doi:10.21070/ijemd.v18i4.809

(1) Farid Irawan Fakultas Bisnis, Hukum, dan Ilmu Sosial, Universitas Muhammadiyah Sidoarjo
Indonesia
(2) * Misti Hariasih Fakultas Bisnis, Hukum, dan Ilmu Sosial, Universitas Muhammadiyah Sidoarjo
Indonesia
(*) Corresponding Author

DOI: https://doi.org/10.21070/ijemd.v18i4.809

Abstract

This study examines how brand image, service quality, and promotion strategies impact teacher satisfaction in WIJABA Sidoarjo, a non-profit educational organization. Using a quantitative approach with 179 teacher respondents, the research reveals a significant positive correlation between these factors and teacher satisfaction. The findings underscore the importance for non-profits to prioritize brand image, service excellence, and effective promotions to enhance teacher satisfaction and overall educational quality. These insights offer actionable guidance for improving educational services and cultivating a positive learning atmosphere.

Highlight:

Positive link: brand, quality, promotion, teacher satisfaction.
Non-profits: focus on brand, service for better education.
Improve teacher satisfaction, create positive learning environment.

Keywoard: Teacher Satisfaction,Brand Image, Service Quality,Promotion Strategies, Non-profit Education

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Unlocking Educational Quality Through Enhanced Teacher Satisfaction Insights

Membuka Kualitas Pendidikan Melalui Peningkatan Wawasan Kepuasan Guru

Abstract

References